Bae Yong Joon for The Face Shop

I haven’t watched TV for days until today and I was surprised to see Bae Yong Joon as the new face of “The Face Shop.” I pass by “The Face Shop” stores everyday and I didn’t notice that they had changed their endorser?
Here’s a snippet from an online article:

Bae Yongjoon, who is the new model of cosmetic brand ‘The Face Shop’, will appear in a commercial marking the 5th anniversary of the brand playing a guitar and humming to the song.
The commercial catches the eyes of many, as Bae Yongjoon has never sung public before. Bae Yongjoon played the guitar and sang along in mid October at a cabin in a farm at Daegwanryung Pyungchang of Kangwon Province. With his uniquely soft voice, he sang the theme song of ‘The Face Shop’, ‘Natural Story The Face Shop’.
Full article – Bae Yong Joon for The Face Shop

Watch BYJ’s The Face Shop CF


  1. my husband said that kwon sang woo lost almost $10 million in projects after announcing his decision to get married…

  2. hai . bae … I feel good idea if make as model for the face shop….because U look handsome if U old ………….. age no problem . is important U look great ……………keep smile guys ………….^_^ THANKS

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